Privacy Policy
MAIDEN CRICKET PRIVACY POLICY
Effective Date: March 4, 2025
SECTION 1 – INTRODUCTION
This Privacy Policy explains how Maiden Cricket ("we", "us", or "our") collects, uses, shares, and protects your personal data in compliance with the General Data Protection Regulation (GDPR). We are committed to ensuring the privacy and security of your personal information.
SECTION 2 – DATA CONTROLLER AND CONTACT INFORMATION
Data Controller: Maiden Cricket Ltd
Address: Maiden Cricket Clothing Ltd, Sabella House, Crosshills, Keighley, BD20 7BW, United Kingdom
Email: hello@maiden-cricket.co.uk
SECTION 3 – PERSONAL DATA WE COLLECT
We collect and process the following types of personal data:
- Name and contact information (email address, phone number, postal address)
- Date of birth
- Payment information
- Cricket-related preferences and history
- Website usage data and cookies
- IP address and device information
SECTION 4 – HOW WE COLLECT YOUR DATA
We collect personal data through:
- Direct interactions (e.g., when you create an account or make a purchase)
- Automated technologies (e.g., cookies and similar technologies on our website)
- Third parties (e.g., social media platforms, if you choose to connect your account)
SECTION 5 – LEGAL BASIS AND PURPOSES FOR PROCESSING
We process your personal data based on the following legal grounds:
- Contractual necessity: To provide our services and fulfill our contractual obligations
- Legitimate interests: To improve our services, prevent fraud, and for direct marketing
- Consent: For certain marketing communications and non-essential cookies
- Legal obligation: To comply with legal requirements
Specific purposes include:
- Managing your account and providing customer support
- Processing payments and orders
- Sending service-related communications
- Personalizing your experience and marketing (with your consent)
- Analyzing website usage to improve our services
- Ensuring the security of our website and services
SECTION 6 – DATA SHARING
We may share your personal data with:
- Service providers (e.g., payment processors, IT services)
- Delivery partners
- Marketing partners (with your explicit consent)
- Legal authorities when required by law
We ensure that all third parties respect the security of your personal data and treat it in accordance with the law.
SECTION 7 – INTERNATIONAL TRANSFERS
If we transfer your data outside the European Economic Area (EEA), we implement appropriate safeguards such as Standard Contractual Clauses or ensure the recipient is certified under an approved scheme like the EU-US Privacy Shield.
SECTION 8 – DATA RETENTION
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. Specific retention periods are:
- Account information: For the duration of your account plus 2 years after closure
- Transaction data: 7 years for tax purposes
- Marketing data: Until you unsubscribe or withdraw consent
SECTION 9 – YOUR RIGHTS
Under GDPR, you have the following rights:
- Right to access your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Right to withdraw consent at any time
- Right not to be subject to automated decision-making
To exercise these rights, please contact us at hello@maiden-cricket.co.uk. We will respond to your request within one month.
SECTION 10 – DATA SECURITY
We have implemented appropriate technical and organizational measures to ensure a level of security appropriate to the risk, including:
- Encryption of personal data
- Regular testing and evaluation of our security measures
- Staff training on data protection
- Access controls and authentication procedures
SECTION 11 – COOKIES AND SIMILAR TECHNOLOGIES
We use cookies and similar technologies on our website. For detailed information, please see our separate Cookie Policy at https://maiden-cricket.co.uk/pages/cookie-policy.
SECTION 12 – CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy on our website and updating the "Effective Date" at the top of this policy. We encourage you to review this policy periodically.
SECTION 13 – HOW TO COMPLAIN
If you have concerns about our data processing practices, please contact us at hello@maiden-cricket.co.uk.
SECTION 14 – DATA PROTECTION IMPACT ASSESSMENT
We conduct Data Protection Impact Assessments (DPIAs) for any new high-risk processing activities to ensure we adequately address privacy risks.
Data Minimization
We adhere to the principle of data minimization by collecting and processing only the personal data that is necessary for the specified purposes. We regularly review our data collection practices to ensure we do not collect excessive information.
Privacy by Design
We implement privacy by design principles in our data processing activities. This includes considering data protection implications at the early stages of product or service development and integrating necessary safeguards throughout the entire data lifecycle.
Data Breach Notification
In the event of a personal data breach, we will notify the relevant supervisory authority without undue delay and, where feasible, within 72 hours of becoming aware of the breach, unless the breach is unlikely to result in a risk to individuals' rights and freedoms. If the breach is likely to result in a high risk to individuals, we will also inform affected data subjects without undue delay.
Automated Decision-Making and Profiling
We do not currently engage in automated decision-making or profiling that produces legal or similarly significant effects on individuals. If we introduce such practices in the future, we will provide clear information about the logic involved and the significance and consequences of the processing for the data subject.
By using our services, you acknowledge that you have read and understood this Privacy Policy.